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How Google Falls


minervadoe
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December 7, 2020

           How Google Falls

           

https://www.americanthinker.com/articles/2020/12/how_google_falls.html                                                                                                                                                      

"There are decades where nothing happens; and there are weeks where decades happen." —Vladimir Lenin

This has been such a week or several weeks.  Everything seems to be happening.  Most of it not so good.  And it ain't over.

At such times, it is easy to become despondent.  Americans are watching cherished institutions crumble in the face of leftist ideology: the FBI, the courts, election officials, the Justice Department, ballots in trucks, ballots in suitcases.  No need to review that here.

Well, there is something else going on, and maybe it's time to dig into it a bit.

Stand back from the political maelstrom, take a deep breath, and let's talk technology.  No, let's go deeper and talk software.

 

Marc Andreesen, a leading venture guy, wrote an important piece years ago: "Why Software Is Eating the World."

His thesis is that software runs about everything, so software, the computer instruction set, will run the world.  OK, let's leave it there.

America just lived through the first wave of what might be called a one-sided software war.  Software, as in Google, Facebook, Twitter, and other "Big Techs," worked together to impact an election cycle.  Nobody disputes that, not even the techs.  Actually, they are pretty proud of it.

Americans, particularly the ones daily censored on Twitter and Facebook, look at these monoliths and see eternal weaponry arrayed against them.  Their senators and reps will never break them up.  Most take money from Google, and the rest live in fear of crossing them.

One man's monolith is another man's dinosaur.  Don't fear these guys; they just got there first.

Looking at the technology behind all these firms, one finds they are using conventional software stacks, the kind pretty much everyone uses today.  They just have scale — they spent billions on hardware, software, programming.  An impossible hurdle to duplicate.

But it's not.  Not at all.

We are at the end of a technology cycle that began in the 1960s, driven by Moore's Law.  Hardware got twice as fast and half as expensive every two years, so software could get fatter and more inefficient and still work great.

That world has changed.  We are about at the end of the road for engraving chips any smaller, otherwise electrons jump around and screw up everything.  Stuff is not getting faster or cheaper; it is going the other way.  Deeper dive here.

The disruption coming to software is on par with the development of the cell phone, the graphical user interface, and the personal computer. 

There are software technologies in production now, just entering the mainstream enabling a major corporate application to be rewritten in a quarter, run 1,000 to a million times faster, on hardware you can hold in your hand.

Want an example?

For a test, some friends took the world's largest billing system.  You are probably one of its customers.  It is for cell phone stuff.

Well, right now, it costs a billion dollars a year to run.  It took 20 years to build.  It takes 25 days to process 50 million bills in a data center so large you need a golf cart to traverse it.  It consumes the energy equivalent of 100,000 homes.

Using new software paradigms, they rewrote it in 45 days.  It produces bills for 100 million customers in minutes, not days.  The data center:  a small group of inexpensive computers on a dining room table.  Cost a billion dollars?  Nope.  Ten thousand dollars for the computers, excluding the dining room table.  Energy usage?  Less than charging a Tesla.

OK, so what does this mean?

Where some see Facebook, Google, Amazon as tech giants, others see their complete dependence on obsolete technology.  That means they will always be the highest-cost producer.

Sure, they will have the same opportunity to adopt some of this new software technology if they choose.  But first mover advantage does have its downside.  They would have to essentially rewrite everything, and they just cannot get there from here.

You will see new Facebooks and models not yet envisioned because anyone can now build a community if he has essentially free, or almost free technology and a user base. 

The hurdle of raising tens of millions of dollars for massive data centers and armies of programmers is over.  Any group of competent developers can now deliver a Facebook-like community, running 100 million users in months.  The hardware would fit on that dining room table.  The cost would be trivial.

If you ever watched the movie Zulu, Michael Caine's first, you see a handful of British soldiers, at Rorke's Drift, hold off an army of Zulu warriors with spears and hide shields, for days.  The Brits had modern weaponry.

Well, try the same movie if the Zulus had the same weaponry.  Different result.

So be of good cheer, because the technology world is shifting under our feet.  Massive disruption is happening, and we at the edge are seeing it.  So will you if you look.

"Out on the edge you see all kinds of things you can't see from the center.  Big, undreamed-of things — the people on the edge see them first." —Kurt Vonnegut

The Zulus are about to get the rifles.

https://www.americanthinker.com/articles/2020/12/how_google_falls.html

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You can't read an article without finding a new conservative news  site worth spending time at.  The cost of entry is relatively low.

https://www.americanthinker.com/

https://www.oann.com/category/newsroom/

https://thelibertydaily.com/

https://townhall.com/

https://www.breitbart.com/

 

I got a really good laugh at this one, while watching Candace Owens rip AOC a new one:

https://www.chicksonright.com/blog/2020/12/07/candace-owens-eviscerates-spoiled-rotten-brat-ocasio-cortez-teaches-her-what-real-work-is/

 

https://www.chicksonright.com ; that should be a dating site for women that are tired of dating lemons.

Edited by minervadoe
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That was written by an ideologist, not somebody with a proper background in IT.

I coded an online forum software for an international community in the mid 90s base on Perl and a text file database, hosted on a 100 buck a month hardware server in its final days. At its peak I had 8,000 ACTIVE users a day.

Everybody can get a hosting package in the cloud these days and install one of countless free open source communities / forums / you name it. You sure will have to scale up hardware and bandwidth - by a lot - to offer a home for millions, but that is not the issue.

Most people use Google in order to find things online. Including your little new community. In order to reach your audience and grow a following worth millions you will need the help of Google (or YouTube, owned by Google) to begin with. And once Google finds out that your community is all about anything that goes against their left wing agenda, you will be banned, shaddow banned, deranked, delisted, demonetized, throttled, or declared as an unsafe website / domain. Happening every day already, for years now.

The big train long left the station. The swamp is complete. The next 4 years will seal it 100%. At this point I'm convinced that things have to get much worse before a critical mass wakes up. And then it will take even more pain for that critical mass to overcome the paralysis and react.

History repeats itself. Why is that? Because the common denominator is the human being and his emotional flaws. We will repeat the same mistake we did back in developing Nazi Germany, or more recently the blindfolded sheep in Venezuela.

Since the US had a very good and very long run in liberty and freedom, the pendulum will swig all the way to the left this time around.

Make sure to take care of yourself and your family. Having a plan to escape may be the better route in this life time.

m2c

Edited by crockett
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46 minutes ago, crockett said:

That was written by an ideologist, not somebody with a proper background in IT.

I coded an online forum software for an international community in the mid 90s base on Perl and a text file database, hosted on a 100 buck a month hardware server in its final days. At its peak I had 8,000 ACTIVE users a day.

Everybody can get a hosting package in the cloud these days and install one of countless free open source communities / forums / you name it. You sure will have to scale up hardware and bandwidth - by a lot - to offer a home for millions, but that is not the issue.

Most people use Google in order to find things online. Including your little new community. In order to reach your audience and grow a following worth millions you will need the help of Google (or YouTube, owned by Google) to begin with. And once Google finds out that your community is all about anything that goes against their left wing agenda, you will be banned, shaddow banned, deranked, delisted, demonetized, throttled, or declared as an unsafe website / domain. Happening every day already, for years now.

The big train long left the station. The swamp is complete. The next 4 years will seal it 100%. At this point I'm convinced that things have to get much worse before a critical mass wakes up. And then it will take even more pain for that critical mass to overcome the paralysis and react.

History repeats itself. Why is that? Because the common denominator is the human being and his emotional flaws. We will repeat the same mistake we did back in developing Nazi Germany, or more recently the blindfolded sheep in Venezuela.

Since the US had a very good and very long run in liberty and freedom, the pendulum will swig all the way to the left this time around.

Make sure to take care of yourself and your family. Having a plan to escape may be the better route in this life time.

m2c

Most excellent post sir.  Scary you readin my mail like that.  It's taken the democraps years..."chip, chip, chip"...the school system, law enforcement, "race", not to mention so much more, to destroy america...Think they might have done it.  And...LOOK what they elected with their Fraud to do it.  A senile old man and a whore.  What was that the "REVEREND" Wright said??  I think I agree with him.

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4 minutes ago, Swampfox762 said:

Most excellent post sir.  Scary you readin my mail like that.  It's taken the democraps years..."chip, chip, chip"...the school system, law enforcement, "race", not to mention so much more, to destroy america...Think they might have done it.  And...LOOK what they elected with their Fraud to do it.  A senile old man and a whore.  What was that the "REVEREND" Wright said??  I think I agree with him.

 

The senile old man and a whore are only front line puppets for the blindfolded sheep to believe in and vote for. The entire system is corrupted.

And most younger generations have been turned into weak, video game playing beta males for the most part that won't pick up any real life fight. Meanwhile true and older patriots are dying out.

The left wing ideology got us where they need us to be. Sad as it is.

 

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1 minute ago, crockett said:

 

The senile old man and a whore are only front line puppets for the blindfolded sheep to believe in and vote for. The entire system is corrupted.

And most younger generations have been turned into weak, video game playing beta males for the most part that won't pick up any real life fight. Meanwhile true and older patriots are dying out.

The left wing ideology got us where they need us to be. Sad as it is.

 

Yup.  

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